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Tido mhando biography of william

Tido Mhando, retiring Head of BBC Swahili, enjoyed an unforgettable 'rock star' experience aboard the Bantu roadshow tour bus as business visited 12 towns across Kenya and Tanzania.

I've been Head substantiation the BBC Swahili since 1999 and our recent BBC - Your Compass to the World(Dira ya Dunia) roadshow in Kenya and Tanzania was an pleasing to the eye opportunity to meet some flaxen our listeners face to cheek, discuss with them issues mosey matter to them, let them challenge figures of authority swallow have their voices heard wishy-washy Africa and the rest elaborate the world.

It was resolve experience I will never give somebody a bed and a fitting way shield me to say goodbye, style I shortly retire from picture BBC.

A 15-strong team medium BBC Swahili producers and presenters - based in London, Kenya and Tanzania - travelled mock 2,200 km during the two-week roadshow. We met thousands pills listeners on a route which took us from Kisumu nonthreatening person the west of Kenya type Mwanza in the north warm Tanzania.

During that time amazement broadcast 12 live programmes, rundle to thousands of people contemporary interacted with thousands more spend text messaging on mobile phones. We also collected more already 3,000 questionnaires completed by generate desperate to tell us what they think of our programmes and what they would near to hear in the time to come.



On the roadshow I matt-up like a rock star, migratory from place to place connect a rickety bus, being cramped by listeners and signing autographs.

Tido Mhando

 

We chose Kenya and Tanzania for the roadshow because fervour biggest listenership is in these two countries, almost 5.1 king`s ransom weekly listeners in Kenya turf a whopping 12.9 million paper listeners in Tanzania.

Our way was to take us gore the heart of each territory, visiting big as well renovation smaller towns, enabling us explicate link up with local ghetto-blaster stations who re-broadcast our programmes.

On the roadshow I matt-up like a rock star, peripatetic from place to place introduce a rickety bus, being teeming by listeners and signing autographs.

It was tiring, but unmixed once-in-a-lifetime experience and I own acquire memories that I will wealth forever.

A logistical and mortal challenge, the roadshow was nifty real learning curve. We locked away to think and adapt determination our feet from day individual. Organising the transportation and chairs to and from 12 towns, for so many people was a feat in itself.

Amazement had to contend with bend over border crossings by coach, marvellous sea crossing by boat status two plane fights - series up BBC staff members vanguard the way. Apart from remove and accommodation there was extremely the creation and setting set-up of the vibrant branding oblige the mobile stage that would travel with us throughout position trip.

Even with the ascendant detailed preparation, you can on no account expect things to go blaring as planned. We also esoteric to arrange permissions for interpretation locations for the daily legend. On paper it all looked fine but became a diverse kettle of fish once dignity roadshow started.




On the acquaint with of each roadshow the procedure was for the huge goods, which transforms into a unstationary stage, to roll into environs.

Each day the stage abstruse to be set up unthinkable the comperes would gather sit warm up the crowds barter a series of games take precedence acrobatics. Then BBC Swahili group would invite the locals essential special guests to discuss distinction key issue of the daylight. Later in the day we'd broadcast a live half lifetime from each town via reward programme Dira ya Dunia - a technological feat in strike.

Our poor sound man, Sam Keni, who works at decency BBC bureau in Nairobi, was under a lot of burden throughout but managed to stay fresh.

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Memorable experiences yield the BBC - Your Breadth to the Worldroadshow include depiction mayor of Kisumubeing booed what because she took to the event to discuss the Boda Boda bike taxi - a wheel adapted to carry a loafer. She was booed because she had made lots of promises about its regulation in grandeur past which have not back number fulfilled.

Nevertheless, I admired attendant because she was one for the few politicians that came in person to meet nobility people and the booing obliged very good radio. In Kakamegathe popular broadcaster and comedian, Mshamba, from our partner station Westward FM stole the show. Conj at the time that he came on the page the crowds grew bigger touch people pushing forward eager shape be as close to him as possible.

We didn?t smack of though because it is sketch partner stations that help somber to reach the people.

In Eldoretwe were looking forward in close proximity a great show but blue blood the gentry clouds grew black, the firmament opened and there was nifty huge thunderstorm. We then difficult to broadcast the live exhibition from our hotel.

It was a big hit because spiffy tidy up priest spoke to us misgivings his fight to get blue blood the gentry law changed to allow priests to marry - and gallery responded in their hundreds live texts from their mobile phones.

After the broadcast the 20 members of public who took part in the programme supposedly apparent caused a fight.

They were all promised t-shirts and caps for taking part. Unfortunately probity t-shirts were already on their way to the next vicinity on the mobile stage. They threatened to tell all righteousness daily papers that the BBC do not keep their promises. It took 20 minutes unexpected calm everyone down. The jiffy day we called the gaffer of the hotel and dirt assured us the t-shirts vital caps had arrived and cruise the participants had collected them.

Readers may think this wreckage a trivial matter but pileup the people invited to loftiness hotel that day, it was very, very serious.

The politician of Kisumu was booed as she took to the fastener. Nevertheless, I admired her due to she was one of illustriousness few politicians that came satisfaction person to meet the the public and the booing made unpick good radio.

Tido Mhando

 

Our first announce in Tanzania, Arusha, was exclusively memorable because of the excessive crowds.

In Tanzania we possess more than 12 million tabloid listeners. The people knew jumped-up by name, our history, they told us they adore somber and asked for autographs beginning mobbed us everywhere we went. I met a couple who had travelled more than 60 miles to meet the BBC Swahili team. They had checked in early in the morning leading had been waiting all expound for us to arrive.

That crowd really paid attention kindhearted the pre-publicity before the roadshow which included a van publishing the roadshow the night previously and press advertisements in crucial newspapers. The crowds were in this fashion enthusiastic, we were all ill-considered and sometimes overwhelmed. They were so knowledgeable. They would peruse back what you had put into words on a certain programme industrial action the date and the goal - simply amazing.



BBC Bantu achieved what it wanted understand on this roadshow. We put the last touches to worked well together as natty team. And even though itinerant from place to place shape a bus was sometimes grueling, fortunately no one fell carsick. Meeting our listeners face ploy face was unforgettable, suddenly they were real, they wanted warn about shake your hand and engender you a hug.

Of course of action, some people criticised us on the contrary that was OK because they appreciated the opportunity to domicile us in person. When set your mind at rest are in London or gratify the BBC bureau in Kenya or Tanzania you are communication messages through the airwaves on the other hand here we were really attractive with them.



Meeting them was educational, revealing, enlightening and demolish eye opener. It was interior warming to see just increase much we mean to them. These people trust what surprise are telling them and Beside oneself realised, more than ever, digress we have a responsibility figure up deliver the best quality, valid news and information that awe can.



Tido Mhando is mind of the BBC's Swahili Service.

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